News / October 2024

Ideafest 2024: The Festival of Creativity and Innovation

Ideafest 2024, held at the Jakarta Convention Center from September 27-29, successfully brought together creative minds to share ideas and innovate. The festival’s theme, “I”, symbolized individuals from different generations with diverse identities, seeking knowledge and aiming to strengthen collective intelligence.

The theme celebrated individuals who are innovative, creative, and passionate. These “I” people work hard to pave new paths, inspire others with their ideals, and imagine a future Indonesia that is not only iconic but also inclusive.

What is Ideafest?

Ideafest is an annual festival in Jakarta, Indonesia, that began in 2010. It has grown into one of the largest and most influential creative festivals in Indonesia, attracting thousands of participants from different backgrounds. For over 12 years, Ideafest has been a meeting point for local and global creative experts, encouraging new collaborations and innovations by focusing on important topics in the creative world.

Themes and Speakers

Every year, Ideafest explores themes related to creativity and innovation. In 2024, topics included Gen Z’s world of relevance, such as “Why Jakarta’s Air is So Messed Up” and “Harnessing Technology for Growth: Balancing Innovation, Ethics, and Environmental Responsibility”. These topics aimed to provide participants with insights on current issues affecting creativity, technology, and the environment.

The festival featured talks, workshops, exhibitions, and a local product bazaar. Past speakers have included famous Indonesian authors Dee Lestari and Henry Manampiring. Ideafest also offers young creators a chance to showcase their work and network with the creative industry.

Event Highlights

One of the main highlights of Ideafest 2024 was the live podhub sessions featuring Deddy Corbuzier, Vidi Aldiano, Jirayut, Halda, and Habib Husein. Other notable creators who attended included Andovi & Jovial da Lopez, Rania Maheswari Yamin, and more.

Other exciting programs included IdeaTalks, where Renaldi Perdana Kesuma, CEO of Tenue de Attire, discussed Standing Out Without Burning Out: Scaling Brands Sustainably. There were also live podcasts, like the one hosted by Ario Pratomo and the IP & Content Expo, designed to connect the Brand & Marketing industry with leading franchises.

Shopping and Opportunities

In addition, at Ideafest 2024, there was also a Semasa market for hunting creative products from MSMEs, as well as a special fragrance market showcasing perfume products from local artisans. Together, Semasa and Ideafest is committed to empowering local MSMEs.

With the title “Semasa di Ideafest,” the main atrium of JCC became a venue for over 225 brands to revive the creative economy, while also providing opportunities for local products to compete in a broader market.

Why You Should Attend Ideafest Next Year?

Ideafest is an event that brings together the most inspiring creators in Indonesia. People who attended this year’s Ideafest had the opportunity to meet successful entrepreneurs, renowned artists, and other inspiring figures. Next year, it will be even bigger. So, don’t miss the opportunity to expand your network, gain inspiration, and support the development of the creative industry in Indonesia at Ideafest 2025.

 

*Source: Good News From Indonesia

*Photo: Instagram Ideafest